Most of us who have healthy eyesight are extremely attached to our vision, often without being conscious that we are. We depend heavily on our eyes, and yet we rarely give them a second thought…” Rosemary Mahoney (author).
In an adorable, modern twist to the world of optometry, LOOK Eyecare and Eyewear, located on Brookside in Tulsa, was founded on the importance of vision years before it was even a thought.
Dr. Chris McDaniels and his sister Jennifer Butler were raised by deaf parents.
“I quickly understood how special vision is to deaf people. At a young age, I knew this was how I could help and give back,” he says. McDaniels’ dreams were reinforced when he watched his sister being fit for her first pair of glasses at age two.
“Her whole personality changed!” he says. “She loved removing all the ornaments from the Christmas tree because she could finally see them!”
After graduating from the Oklahoma College of Optometry in Tahlequah in 2010, McDaniels began his career as clinical professor of optometry for the Cherokee Nation in Bartlesville, Nowata and Vinita. His ultimate goal was to have his own practice. In November of 2014 he successfully opened LOOK Eyecare and Eyewear with his sister by his side. Butler is currently a senior at Northeastern State University where she majors in business administration. The pair has become a force to reckon with.
Specializing in medical optometry and cornea/contact lens management, McDaniels has extensive experience in fitting specialty contact lenses and diagnosing and treating ocular health conditions such as glaucoma and retinal issues and working with patients who suffer from diabetes. He is also fluent in American Sign Language and is happy to assist those in need.
LOOK Eyecare and Eyewear’s eyewear is also something to brag about. With popular brands such as Tom Ford and Ray-Ban, charitable lines like Modo and Eco and obscure lines such as etnia Barcelona and Glacee, the choices seem endless, yet the presentation is flawless. Ther showroom appeals to all ages with its feeling of rustic royalty. Butler has become an eyewear specialist and takes pride in keeping up with the extensive number of new and trendy styles coming through their door. She’s launched the experience of choosing eyewear to a new level and has made the fun and personalized experience for each client the businesses’ biggest selling point.
McDaniels and Butler love what they do and love working together to do it.
“We are a family owned business with more than a thousand frames to choose from,” says Butler, “and we have a style and price for every budget.”
McDaniels has also taken on the role as one of the original founders of the Tulsa Art Deco Museum, which is housed in the stunning lobby of the Philcade Building in the heart of downtown’s Deco District.
“I’ve always loved Tulsa and wanted to make it a better place,” he says. “I’ve always been a fan of Tulsa’s Art Deco Architecture and thought this would be a great way to promote our town.”
McDaniels and William Franklin, an artist and owner of Decopolis, a unique gift shop located on Boston, founded the museum as a non-profit almost six years ago and now have several board members and a growing list of volunteers. Supported by private donations, they will host their next Deco Ball in the beautiful Mayo Hotel in September of 2016.
McDaniels’ love for art continues to boil over into his career as an optometrist. His attention to details in eye care and his various frames, each being a piece of art in its own right, set a tone of ease, style and character. Our eyes, as they say, are a window to our souls. McDaniels and Butler embody this concept and hope that each of their clients at LOOK Eyecare and Eyeweear leaves feeling appreciated, taken care of and understood.