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New Fashion Eyewear Store Opens in Tulsa

What’s the latest in fashion eyewear? Retro styles with thicker and oversized frames are the buzz. There is also a resurgence of cat eye frames. You can see them adorning models in fashion shows around the world. In Tulsa, you can find the latest prescription and sunglass styles at the newly opened Eye Candy Eyewear in The Vineyard at 108th and Memorial.

“Shopping for eyewear should be fun. I want people to love putting on their glasses and sunglasses every day,” says owner, Gretchen B. Denslow. Denslow opened Eye Candy because she saw an opportunity in Tulsa to offer discerning buyers luxury eyewear without the stuffiness. “I’ve designed a shop where customers can walk in, feel relaxed and take their time trying on different styles of glasses.” Inside the store, there are places for shoppers to relax, enjoy an espresso and receive personalized service. “Instead of feeling like you are walking into a traditional optical shop, Eye Candy offers a luxurious experience tailored to each customer.”

A visit to Eye Candy can include seeing in-house optometrist, Dr. John Diver, or just dropping in to see the latest styles. “We believe in approachable luxury for both men and women,” says Denslow. “We appreciate the classics but add a twist of modernity to keep our style fresh.” Aviators, one of the latest style trends, are a favorite of Denslow’s. “Aviators look great with a cropped wool blazer or an oversized sweater and boyfriend jeans,” she says.  Eye Candy offers many brands that are unique to the Tulsa market. Denslow believes eyewear materials will continue to change and improve over the next year with more natural products being used including wood and alternative materials that are strong but lightweight.

Denslow is a native Tulsan who is an alumnus of Holland Hall and the University of Tulsa where she earned her law degree. Her family has helped Tulsans care for their eyes for almost 40 years. Philanthropically, Eye Candy supports many schools by providing teachers and students with needed supplies and books.

Eye Candy Eyewear is located at 7891 E. 108th Place in The Vineyard at 108th and Memorial, EyeCandy.style and on Instagram at